With over 30 years experience in printing and graphic design, We have been designing health-related plain language materials since 1999.
We offer plain language design and writing through our studio, but we also work with the country's leading plain language writers and educators to deliver reader friendly work for all reading levels.
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In 2010, the plain language book we designed for the National Institutes of Health (NIH), "Caring for a Person with Alzheimer’s Disease," was a finalist in the category of Public Sector Original Document in the 2010 ClearMark Awards from the Center for Plain Language.
Some of our health literacy clients include:
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The University New Mexico Hospitals—We design patient education materials and forms
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University of North Carolina—We designed the book: Alzheimer’s Medical Advisor: Health Information Family Caregivers Need to Know
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State of Texas Department of Health and Human Services—Designed a series of public assistance applications and designed and wrote SNAP renewal applications
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Living Beyond Breast Cancer—Booklet design and photo consulting for Getting Connected African Americans Living Beyond Breast Cancer
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The American Cancer Society— Book design for Breast Cancer Plain and Simple
Plain language (also called plain writing or plain English) is communication your audience can understand the first time they read or hear it. The Plain Writing Act defines plain language as: Writing that is clear, concise, well-organized, and follows other best practices appropriate to the subject or field and intended audience.
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Plain language writing and design benefits all readers and does not have to be "boring." It can be visually engaging and appeal to all audiences.
Some benefits of plain language include:
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Plain language can save lives by making health related information clearer.
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Plain Language gets your message across to more readers.
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Plain Language saves time and money by avoiding confusion.
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Plain Language even helps experienced readers save time.
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Plain Language offers inexperienced readers information that they may not otherwise get.
Did you know that Plain Writing is also the Law? The Plain Writing Act was signed into law on October 13, 2010. This law requires that all federal agencies use "clear government communication that the public can understand and use."